BUSINESS STRATEGY   [Archived Catalog]
2016-2017 Johnstown Campus Catalog
   

BUS 1700 - BUSINESS STRATEGY


Minimum Credits: 3
Maximum Credits: 3
This capstone course for the business program focuses on corporate strategy formulation and implementation for running a profitable company. Knowledge and techniques learned in earlier courses will be applied in an integrated fashion to the process of strategic decision making and organizational change through the use of a business strategy simulation and case study analysis. Among the topics considered in the course will be the assessment of the internal and external environments of the firm and the creation, implementation and evaluation of the strategy of the firm. In addition the course will examine global issues in business, as well as ethical issues and the social responsibilities of the firm and management.
Academic Career: UGRD
Course Component: Lecture
Grade Component: LG
Course Requirements: PREQ: BUS 0300  and BUS 0400  and BUS 0500  and BUS 0510  and Senior Status


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