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University of Pittsburgh-Johnstown
University of Pittsburgh Johnstown    
2017-2018 Johnstown Campus Catalog 
    
 
  Mar 28, 2024
 
2017-2018 Johnstown Campus Catalog [Archived Catalog]

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MRKT 1650 - PRODUCT MANAGEMENT


Minimum Credits: 3
Maximum Credits: 3
An advanced course in marketing focusing on the development and management of products, including brand management and new product development.
Academic Career: Undergraduate
Course Component: Lecture
Grade Component: Letter Grade
Course Requirements: PREQ: MRKT 1600 and MRKT 1610 and MRKT 1620


Click here for class schedule information.



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