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University of Pittsburgh-Johnstown
University of Pittsburgh Johnstown    
2018-2019 Johnstown Campus Catalog 
    
 
  May 28, 2024
 
2018-2019 Johnstown Campus Catalog [Archived Catalog]

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MRKT 1605 - E-COMMERCE


Minimum Credits: 3
Maximum Credits: 3
This course explores e-commerce and e-business with a managerial orientation. The primary focus will be on how e-commerce can be effectively integrated into an organization’s management structure. Several aspects of e-commerce will be analyzed, including the internet, intranets and extranets, and e-mail.
Academic Career: Undergraduate
Course Component: Lecture
Grade Component: LG/SU3 Elective Basis
Course Requirements: PREQ: MRKT 0600


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