MRKT 0120 - ENTREPRENEURSHIP AND SMALL BUSINESS

Minimum Credits: 3
Maximum Credits: 3
Whether you are building an enterprise around a great idea or establishing a small business, learning the necessary components and orchestrating them well is the key to profitable future. This course is designed to cover all aspects of entrepreneurship including traits of successful entrepreneurs, business management, hiring employees, creating a company culture, managing finances, and marketing products and services. Each module will challenge students to put themselves in the role of an entrepreneur and consider how they will handle the extensive responsibilities of starting a business. This course will prepare students for the Entrepreneurship and Small Business (ESB) certification exam from Certiport®.
Academic Career: Undergraduate
Course Component: Lecture
Grade Component: Letter Grade

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