BUSINESS STRATEGY   [Archived Catalog]
2019-2020 Johnstown Campus Catalog


Minimum Credits: 3
Maximum Credits: 3
This capstone course for the business program focuses on corporate strategy formulation and implementation for running a profitable company. Knowledge and techniques learned in earlier courses will be applied in an integrated fashion to the process of strategic decision making and organizational change through the use of a business strategy simulation and case study analysis. Among the topics considered in the course will be the assessment of the internal and external environments of the firm and the creation, implementation and evaluation of the strategy of the firm. In addition the course will examine global issues in business, as well as ethical issues and the social responsibilities of the firm and management.
Academic Career: Undergraduate
Course Component: Lecture
Grade Component: Letter Grade
Course Requirements: PREQ: FIN 0300 and IS 0400 and MGMT 0500 and MRKT 0600 and Senior Status

Click here for class schedule information.